When we get members at our health club who are new to our gym equipment, I often take them around to show them various exercises. This is especially true if they have any physical problems, such as bad knees, hips ,back etc. I usually go over things, such as proper form, motion, etc. I am inevitably then asked “How many repetitions do I do and at what weight setting?” I tell them what I learned from Doug Brooks, my favorite authority on weight training. I start at fifteen reps, picking a weight that will result in “volitional fatigue” after the last rep. This means they could do 5 or 6 more reps if they tried hard, but I suggest that they stop there. The client has to determine for his/herself what that weight is. If they think they could go on for another 10 or 15 reps, they aren’t using enough weight: if they have to struggle to complete number 15, they have too much weight. For the first week or two, I recommend only one set. As they get stronger, they can then add more weight and/or drop the number of reps and do more sets, up to 3. Little is gained by doing more than 3 sets for a particular muscle group. I rarely drop the number of reps below 10 for the average client. And I emphasize the basic rule that they only exercise the same muscle every other day. Remember, there are few limitations to weight training based on age or physical problems. You can work around and through almost anything.
IRVINE, Calif., January 31, 2012 -Star Trac partnered with Energy Fitness to install the newest brands available of free weights, Spinner® bikes and selectorized machines. Energy Fitness Alex Rodriguez opened in November in Mexico City but will have its’ grand opening event in February.
The 40,000 square foot facility has been furnished with, over 80 pieces of cardio equipment, 50 different selectorized machines, and free-weights. The equipment includes the new Leverage®, Inspiration Strength™, Impact Strength® lines, a 9 Station unit, treadmills with personal viewing screens and Spinners® bikes.
“I’ve had a long relationship with Star Trac. I purchased my first treadmill from them in 1991 when we only had 10 clubs and no treadmills,” shared Mike Feeney, Executive Vice President of New Evolution Ventures.
New Evolution Ventures is the parent company of Energy Fitness as well as other popular fitness brands such as Crunch and Hard Candy Fitness. NeV has operations and investments in over 20 countries worldwide. Star Trac continues to secure partnerships with strong industry leaders because of its commitment to excellence in service and products satisfaction.
“It’s been a great relationship with Star Trac. They’ve listened to the customer’s needs. Star Trac does a great job listening to my needs; and when you are an international company that’s very important,” said Feeney.
Star Trac has provided equipment solutions in hundreds of facilities in over 75 countries. Star Trac’s company model allows for a national and international reach and accessibility to their clients.
“The ability to rely on Star Trac’s dealer in Mexico City is really critical. It’s like they are just down the street from me,” shared Feeney.
Energy Fitness is located directly across from the World Trade Center in Mexico City. For more information about the Energy Fitness grand opening, visit www.energyfitness.com.
To find out how Star Trac may assist your company in providing state of the art equipment, functional, strength and cardio equipment, visit their website at www.startrac.com or call 1-800-228-6635.
About Star Trac
Since 1979, Star Trac has been a leader in developing advanced equipment for the fitness industry, focused on providing products to mold lifelong habits for health and fitness. Its user-focused product innovations are reflected in the complete line of cardiovascular and strength equipment, including the revolutionary Star Trac Coach™, a personalized treadmill workout led by a professional coach, the groundbreaking eSpinner®, the newest Spinning®innovation resulting from the long running relationship between Star Trac and Mad Dogg Athletics, and the Inspiration Strength™ line that takes aesthetics, biomechanics, and features to the next level. More than four million people in over 75 countries use Star Trac exercise equipment daily, enjoying its unparalleled functionality and style. For moreinformation about Star Trac, which is headquartered in Irvine, Calif., call 1-800-228-6635 or visit www.startrac.com.
November 29, 2011 @ 4:00PM EST – FIGRadio, Fitness Industry Group, interviews Tim Sebold, soOlis: “Where to Go to One-Step Compare Fitness Equipment and Why soOlis.com is an Important Tool for Club Owners.” 30 minutes. Everything you need to know about competitive brands of equipment on one free site.
November 21, 2011, Nashville, TN, soOlis.com, the # 1 Fitness & Wellness Resource Website, has created a strategic partnership with Fitness Industry Group, fig. Fig bridges the gap between education and application with superior online information for club owners, consultants, suppliers and innovators. This partnership allows fig to utilize soOlis’ commercial fitness equipment comparison section in the fig website. There is no hyper link. Gym owners, managers and anyone else can visit www.fitnessindustrygroup.com go to resources and compare all the commercial fitness equipment while exploring the vast amount of information fig has to offer.
“I have long thought that there has to be a way for club owners and managers to review, compare and price equipment without having to go through the song-and-dance that many manufacturers insist on when asking for quotes. Well, finally…the way is here!” according to Michael Scott Studder. soOlis.com has developed a strategic partnership with fitness industry group – providing fig…and all of YOU…with a quick-and-easy way to get the much needed details of specifications, comparisons and pricing of varying types and makes of equipment in one web location.
Brad Bishop, President of soOlis, said recently in an interview: “We’re excited about this partnership. FIG is a tremendous resource for club operators as the complete how-to and what-you-need-to-know web presence in the fitness industry. This partnership fits our core business plan perfectly. We continue to grow as a company; I look forward to many more partnerships with national gym chains and retail fitness distributors.
soOlis is an informational web site and does not sell fitness equipment. Its purpose is to educate end users, provide them with comparisons of equipment, location of clubs, and browse WebMD TM articles and videos. For more information regarding partnership opportunities visit www.soolis.com/contact.php or contact Tim Sebold @ tsebold@soolis.com or 877-789-8773 ext 705
Irvine, Calif. – October 19, 2011 – Core Health and Fitness, LLC, has signed an exclusive global license with Nautilus, Inc. to utilize their TreadClimber patent technologies, specifically for the commercial fitness market. “Nautilus has an extensive technology portfolio for the TreadClimber and we are very excited to commercialize these technologies into a new product offering for our commercial customers,” said Michael Bruno, Chairman of Core Health and Fitness. The modality is unique and combines
treadmill and stair climbing movements into a user preference motion. “This is a natural fit for us, where Star Trac is a leading innovator of treadmills, and StairMaster is a leading innovator in StepMills and Stepper products,” stated Bruno, who owns both brands under the Core Health and Fitness company. “We have strong product development and manufacturing resources to dedicate to this development,” stated Bruno. “Nautilus is pleased to enter into this relationship with Core Health and Fitness”, said Bill McMahon, Chief Operating Officer for Nautilus. “TreadClimber was extremely popular with consumers in the commercial setting and we believe that many fitness club members will be excited to see the product and technology return. We believe that greater exposure of consumers to the TreadClimber modality is positive for the commercial market as well as our own consumer channel where Nautilus markets several models of TreadClimber directly for home use.”
About Core Health and Fitness
Core Health and Fitness, LLC, is the corporate holding group for both the Star Trac and StairMaster
brands, leaders in developing advanced equipment in both cardio and strength products for the fitness industry. The companies user-focused product innovations are reflected in their complete line of cardiovascular and strength equipment, including the revolutionary Star Trac Coach™ a personalized treadmill workout led by a professional coach, Inspiration Strength™ line that takes aesthetics, biomechanics and features to the next level, and the StairMaster SM5 offering the latest user focused innovations in the StepMill category. More than four million people in over 75 countries use Core Health and Fitness equipment daily, enjoying its unparalleled functionality and style. For more information about Star Trac, visit www.startrac.com. For more information about StairMaster, visit www.stairmaster.com.
October 5, 2011 Nashville, TN, soOlis.com, the most comprehensive fitness and wellness resource website, launched its commercial fitness equipment comparison feature. This feature instantly makes soOlis.com the best resource for commercial fitness equipment.
Just imagine the time and effort it takes to compare commercial fitness equipment. Most likely, the first step is to search the internet. After 11 million results are rendered, most people will only look at the first or maybe the second page? That brings the search to 20 results and several pay per click ads; so there are still many decisions to make. After opening and closing several sites, the decision is more difficult than ever. Which products are IPod compatible? What type of cushioning systems do treadmills have? Which manufacture has the best warranty? soOlis.com answers all these questions while saving the gym owner time and money. The commercial fitness equipment comparison feature will allow an individual’s to compare different manufacture’s products side by side. For example, a purchasing agent could compare a Life Fitness, Precor, Star Trac, and Paramount treadmill side by side (4 products is the maximum). Examine the type of console, the size of the running surface, the warranty, and in most cases the price; and there’s much more. Not only can individuals compare commercial fitness equipment by categories like treadmills, ellipticals, plate loaded, etc, but they can enter key words like leg press, chest press, triceps or any other key word and soOlis.com will narrow down the search to provide the complete information. soOlis.com does not stop there; they also provided videos and or links to manufactures videos so anyone can see the product in motion and get the full aspect of the commercial fitness products.
Brad Bishop, President of soOlis.com, added, “We are very pleased with how the commercial fitness equipment comparison feature is taking shape. We have already had several manufacture and dealers use the feature; and can’t believe how extensive the informational is. Launching this feature has been a ton of work and we still have quite a few products to add. We will be adding new products daily to the database and look forward to completing the home fitness equipment comparison in the next month,”
Not only is soOlis.com a great resource for gym owners, fitness directors and anyone else looking for commercial fitness equipment, but Commercial Fitness Dealers and Manufactures are also very impressed with soOlis.com new feature. Bob Burgess, President of Heartline Fitness, said “soOlis.com is an outstanding resource. It will help salespeople become more knowledgeable amount our competition and help generate some good quality leads.” John Schaffer, Regional Manager of Paramount Fitness, said, “This site is very cool; it will be extremely helpful when writing bids and our prospects will be able to compare the products first so price will not be the only factor. “
soOlis.com is a fitness and wellness information website. soOlis.com does not sell any fitness equipment. soOlis only educates the end users on fitness equipment, helps them find local gyms and ymcas, and finally allows them to browse Web MD articles and videos. soOlis.com – the Fitness and Wellness Authority.
For more information on the commercial fitness equipment comparison or if there is a product that you cannot find on soOlis, please contact Tim Sebold @ tsebold@soolis.com or call 877-789-8773.
October 5, 2011, Nashville TN, soOlis.com, the #1 fitness and wellness website, now offers licensing opportunities to commercial and retail fitness dealers. With the development of their extensive fitness equipment database, soOlis.com has opened the opportunity to fitness equipment dealers to license soOlis’ database. This will allow companies to provide top quality information on fitness equipment for a small monthly fee.
Some would ask, “What is the problem with having a forwarding link to a manufactures website anyway? “ Here are the main reasons why it is a bad idea. First, and most important, the fitness equipment dealer could lose a sale. Once a prospect is on a manufactures site, what is going to stop them from contacting the manufacture directly? Second, the manufactures actually are competing with the fitness equipment dealers on the internet. The manufactures have much more resource working on internet marketing. They focus on their SEM, SEO, and PPC; which most fitness equipment dealers don’t even understand. Finally, fitness equipment dealers need to “Brand Recognition”; they need to be well known in their community, not the manufacture’s brand. Clients should say, “Doesn’t Fitness Brokers sell treadmills?” not “Doesn’t that one dealer sell Precor?”
According to Brad Bishop, President of soOlis.com, “This is a great opportunity for Commercial and Retail Fitness Dealers that don’t what to or can’t afford to spend money continually updating their website and working on internet marketing. soOlis will create a landing page that looks like the clients site, mark the manufactures the dealers represent and keep all the products up to date so the dealers will not even have to think about the product section on their site. We will also provide our comprehensive product comparison feature.”
So any fitness distributor who would like to keep all their prospects on their site or just wants to take advantage on the new fitness equipment comparison feature please contact Tim Sebold at tsebold@soOlis.com or call 877-789-8773 ext 705.
soOlis.com is strictly an information fitness and wellness website. The company has over 50 years of experience in all facets of the Fitness Industry, fitness dealers, gyms and health clubs, and distribution through manufactures. soOlis.com your fitness & wellness authority.
Soolis is a Gym Equipment Information company. Our main offerings include: Local Gyms, Cardio Fitness Equipment, Home Fitness Equipment and Used Treadmills information for personal and business fitness patrons. Phone: 877-789-8773
This site is designed for informational purposes only. soOlis.com does not warrant that the information is in every respect accurate. soOlis.com is not responsible for errors, omissions, or inaccuracies on its site or the results obtained from use of the information provided herein. Web users are always encouraged to check and confirm the information with other sources and through direct professional contact.
